Copywriting
Capture Attention, Provide Information and Make the Sale
KEYBOARD RESEARCH
We begin with a keyword Search Engine Optimization (SEO) analysis. We research and put into practice the words most often used by potential customers when searching Amazon for products like yours. Incorporating the right keywords into your listing is instrumental in appealing to Amazon’s algorithm and getting your product in front of more shoppers.
CONTENT TARGETING
We identify a target audience that is best suited to your product, whether by gender, age, location, language or other relevant factors. We use our findings to write content directed at this specific audience to engage them and help create loyalty for your brand.
AMAZON COPYWRITING
We write fresh, compelling and strategic listings designed to engage and motivate shoppers to purchase your product and come back for more. Looking for more cutting-edge ways to market your listing on Amazon? We are also experts in A+ and Brand Content.
Content and Photography
We provide compelling Photography and Videos that complement your content. On Amazon, copy doesn’t work alone. Pairing strategically written content with eye-catching, educational imagery creates a fuller and exploratory positive shopping experience.
OUR AMAZON COPYWRITING SERVICES
With such a vast product choice for shoppers on Amazon, it is essential that your listings stand out and sell your products better than your competition.
Our Amazon copywriters utilise every space on an Amazon listing to help sell your products. Using the above the fold content, also known as B+ content, to highlight the product USPs in punching bullet points. As well as the A+ content below the fold to expand on the Product and tell the Brand Story.
The copy that we produce isn’t just written for Amazon, but search engines too. Well optimised Amazon listings also appear in search engine results pages, so writing a copy with this in mind can help to bring in sales from Amazon directly, but also on Amazon via a search engine such as Google or Bing too.